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VNSCO

Ilia Salimov

Co-Founder & Partner · VNSCOCCO & Head of Sales · Enrolia

I started inside one of Russia's largest education holdings, then moved to Synergy Dubai as a sales manager. In my first stretch on the floor I set revenue records that had stood for ten years. I became Head of Sales and built what the campus did not have: a hiring funnel, a training system, and a floor that actually ran.

The people I hired had no sales experience when they walked in. Within a year they were making thousands of calls a day and helping enroll a thousand students annually. That is not talent. That is a system, run every single day, where nobody is allowed to coast.

At VNSCO I own the commercial side. Hiring, training, scripts, the floor, the follow-up. Andrei gets families to raise their hand. I get them to sign.

Nobody is allowed to coast.

Track record


  • Started in one of Russia's largest education holdings


  • Joined Synergy Dubai as a sales manager; set 10-year historical revenue records for the campus


  • Rose to Head of Sales — built the hiring funnel, training system and sales floor


  • Took a team from zero sales experience to thousands of calls daily


  • Helped drive 1,000 students enrolled per year


What I do at VNSCO

Everything that happens after the lead arrives. I hire the people, write the scripts, run the floor and own the conversion number.